SITPEC Printing & Packaging
- Client
- SITPEC Printing & Packaging
- Discipline
- Product Film
- Year
- 2026
- Role
- Creative Director
Product films that give packaging a story — starting in a pastry kitchen, ending in a box.
Creative DirectionProduct FilmPackagingSocial Media
Social content for SITPEC Printing & Packaging, a Tunisian printer and packaging manufacturer. Instead of showing a box on a white background, the films start where the product is really used — here, a pastry chef at work — so the packaging arrives as the final beat of a story.
The launch of the tiramisu boxes (green, brown and pink, 9.5 × 6 × 5 cm) was cut as a vertical reel for Instagram and Facebook.
Next project →
Rams Garden — From Above